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01
Publications
What we take apart
between projects
Short analyses of recurring situations. No generalities: only what shows up in the work.
01
Strategy
2026-09-18 · 7 min read
Why strategies do not survive the handover
Eight typical points where a strategy document loses touch with the work, and what changes if you close even three of them.
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02
Performance
2026-07-02 · 6 min read
Measures that actually change behaviour
What separates a KPI system people work by from one that gets filled in quarterly and forgotten.
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03
Market entry
2026-04-11 · 8 min read
What market entry actually costs
The cost lines that routinely miss the model, and why entry usually takes twice as long as planned.
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